Erica's Work

CURRENT RESUME

PUBLISHING

Primarily, Erica writes young and new adult fiction, but has also published nonfiction on the craft of writing and publishing. Click a cover to find her titles on Amazon.

         

MARKETING

Erica is a content creator with experience writing for the military community. Below are examples of some of her favorite campaigns she's written and concepted for.

   

Network of Support -- Social media approach to the "Network of Support" audience of Military OneSource. Practical analysis of the audience's emotions and a tactile implementation of strategy to successfully capture needs. Combination of graphic and copy approach, co-concepted with Kelly Scruggs (graphic designer).

Domestic Violence Prevention Month -- Creative concepting for tech abuse focused content for DVPM. Copy written with Alison Klein for physical print material (banners, posters). Lead social copy for Facebook/Twitter with imaging.

MilTax 2020 -- Creative campaign execution for Military OneSource's MilTax suite of software and services. Three creative themes implemented hit on a range of military family needs and interests. Campaign strategy from Juliet O'Connor, collaborative imagery with graphic designer Jacob Poindexter.

Month of the Military Child/Child Abuse Prevention Month -- Creative concept presentation for a collaborative effort of two military celebratory milestones in April, MOMC and CAPM. Two unique approaches presented with specific theme implementation suggestions for language and imagery (concepted with graphic designer Jacob Poindexter) as well as example execution posts.

National Veterans and Military Families Month (Facebook, Twitter, Instagram)

My MilLife Guide (Texts and Social)

For more / recent work, please message me.